Your initial introductory letter is key to your future success and sets the tone for what people would expect from your work or service.

Let the customer know why they should use your company!

Your introductory letter is your shop window Highlight your best service or product and any special offers

Convince customers to use you!

Mention how long you have been in business or your experience. Be sure tell of your abilities and approach to business.

Focus on your strong points!

Whether it be experience, history ,awards or warranties.

Customer testimonials!

Offer to supply details of satisfied customers. Their words are more powerful than anything you can say.

Sample Opening Paragraph!

Further to your recent planning application I would like to take this opportunity to introduce our company and offer the following service to you.

Alternative for sub contract services

Further to your recent planning application I would like to take this opportunity to introduce ………………………….. And outline our skills, capabilities, experience and express our interest in providing you with a quotation for undertaking ……………………. On your latest project.